Hard Cider Maker Jay Mofenson

Horizon's Meet the Maker Series

Lookout Farm Hard Cider

"Meet the Maker" is an original video series produced by Horizon Beverage. In each video we tap into the passions and spirits behind some of the best makers in the country.


Stroll along the long rows of apple trees and meet Jay Mofenson, owner of Lookout Hard Farm Cider in Natick, Massachusetts. With more than 180 acres of breathtaking farm land, Lookout Farm offers fresh and delicious flavors in every bottle of Jay’s hard cider.

In our video series “Meet the Maker,” we hang out with Jay in the taproom and discover how this former lawyer opened the cidery alongside his family in 2015.

Lookout Farm was founded in 1651, and Jay started visiting the farm as a young boy with his parents. Now with a child of his own, this hard cider maker hopes his new business will renew interest in the farm and attract families across the state for generations to come.

Horizon Beverage has worked with Jay since the beginning, and we’re excited to help Lookout Farm Hard Cider grow and reach new audiences.

Join us as we tour the cidery, press and mash apples ourselves and enjoy a walk up and down the fields across this beautiful landscape. Watch the video now!

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