Meet Our Experts

With years of experience both inside and outside the beverage alcohol industry,
our experts (and contributors!) are here to share their knowledge to help your business flourish.
 

Ciro Pirone

Ciro Pirone

Director of Italian Wine

A graduate of the Istituto Alberghiero of Salerno, Italy, Ciro developed an incredible passion for wine, food and culture while traveling & working in Italy, England & the US.

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Jeff Iovino

Jeff Iovino

Director of Sales for Trellis Fine Wines

Jeff leads the team tasked with launching independent luxury wine brands in MA. He spent 15 plus years at highly acclaimed Boston restaurants creating and running their wine & beverage programs.

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Joe LaRocca

Joe LaRocca

President of Horizon’s Control States

Prior to joining Horizon in 2008, this industry veteran spent 3-years as GM of Southern Wine & Spirits, 10-years as United Beverages' President, and 7-years as a Colbath & Associates partner.

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Dan Aronovitz

Dan Aronovitz

Inventory Control Manager

With 9+ years management experience, Dan has worked for Horizon Beverage, Target, & Payless Shoe Source. He excels at analyzing inventory & developing controls to optimize warehouse performance.

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Horizon Contributors

Horizon Contributors

We're proud to share insights from employees, supplier partners, retail & restaurant customers alike.

Horizon Contributors are important members of our extended team, sharing decades of alcohol beverage industry experience to help your business succeed.

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